The Latin Choice is a Latin American grocery shop and off-licence in London, founded in 2025 with a simple purpose: to bring the flavours of home closer to our community.
A little closer to home
A familiar ingredient can bring back memories of family meals, favourite recipes and the place you grew up. We want our shop to offer that connection — whether you are rediscovering a much-loved product or trying a Latin American flavour for the first time.
We specialise in Latin products, with a particular passion for Ecuadorian favourites that can be difficult to find in London. Alongside them, you will find Colombian groceries and other Latin American food and drinks for your everyday cupboard, celebrations and home cooking.
Built with determination, run with care
The Latin Choice began as the dream of a young entrepreneur. Building the business has taken hard work, perseverance and a great deal of heart. Every step has been driven by the same ambition: to serve our community with care and make people feel welcome.
We put love into what we do, from helping you find a familiar favourite to bringing Latin flavours to your doorstep. Our aim is to offer thoughtful, friendly service and a shop you enjoy coming back to.
Visit our London shop
Find us at 180 Coldharbour Lane, London, SE5 9QH, United Kingdom.
Opening hours
- Monday–Thursday: 9:30 am–9:30 pm
- Friday–Saturday: 10 am–10:30 pm
- Sunday: 12 noon–8 pm
Looking for a particular product or planning an order? Message us on WhatsApp or visit our contact page.
Explore our Latin American groceries. Frozen products are available for London delivery only. Please check the product listing or contact us to confirm delivery availability for your postcode.